Asiatic Threesixty Launches Her Asiatic Circle to Empower Women Professionals
Marketing communications and advertising agency Asiatic Threesixty has launched "Her Asiatic Circle," a dedicated platform designed to foster the professional and creative development of its female workforce. The initiative aims to serve as a collaborative space for knowledge sharing, career advancement, and navigating the complexities of work-life balance.
The platform was officially inaugurated on Monday at Batighar in Banani, Dhaka, during an event attended by the agency’s leadership, staff, and representatives from various departments. The launch featured a series of discussions, cultural performances, and networking sessions, underscoring the organization’s commitment to gender equality and employee empowerment.
According to a press release issued by the agency, the platform will function as a hub for mentorship and skill development. Future programming is set to address critical areas such as legal rights, financial literacy, and mental health, while providing a forum for open dialogue regarding the unique challenges faced by women in the professional sphere.
To maintain consistent engagement, the initiative will utilize a mix of online and offline channels to host year-round workshops, creative exhibitions, and leadership training sessions. By facilitating these activities, Asiatic Threesixty intends to cultivate a more inclusive and supportive corporate culture.
Shreya Sarbajaya, deputy managing director of Asiatic Threesixty, described the project as more than a networking tool, emphasizing its role in building a community where women can share their experiences and support one another’s career trajectories.
Asiatic Threesixty Chairperson Sara Zaker highlighted that the initiative is rooted in the belief that true empowerment is a collective process rather than an individual achievement. She noted that the platform serves as both a recognition of the intellectual and creative contributions women make across various sectors and a commitment to nurturing their ongoing success.